An example
Turn this URL:
http://www.amazon.com/Kindle-Wireless-Reading-Display-Globa lly/dp/B003FSUDM4/ref=amb_link_353259562_2?pf_rd_m=ATVPDKIK X0DER&pf_rd_s=center-10&pf_rd_r=11EYKTN682A79T370AM3&pf_rd_ t=201&pf_rd_p=1270985982&pf_rd_i=B002Y27P3M
into this ShortURL:
http://www.urltm.com/37
